Web Design, Logo Design, Branding and Identity Design, Social Media Marketing, Content Creation and Marketing Strategy in Columbia, Missouri

Peggy Jean's Pies: A Brand to Deliver Sweet Results

Reviving a dull brand and creating a fun, e-commerce-capable website? Easy as pie.


Creating a Brand from Scratch


With two hilarious women at the helm of this business, PJP's was past due for a bright and quirky makeover.

Vibrant visuals and tempting copy, along with a logo fresh from the minds behind PJP, made for a beautiful new brand Peggy Jean’s can use for as long as it likes.


Staying True to the Voice of Peggy Jean's


When Peggy Jean’s co-owner Rebecca Miller came to us, she already had a wildly popular blog for Peggy Jean’s Pies.

So rather than crafting a new brand voice for PJP, we didn’t change a thing!

Using its Speak for Yourself guide, PJP can now harness the blog’s heartfelt, outspoken feel and translate it into any PJP content–regardless of who posts it.


A Website to Bring Pie to the Masses


Now that PJP had a visual and verbal brand in hand, all it needed was a beautiful website to match.

It not only had to be beautiful, but also had to be e-commerce capable so PJP could send pies all across the country. Total piece of cake—uh, we mean pie.

Peggy Jean’s now has a website that matches its fun voice, is easy to edit, and drives pie sales like no other.

For Peggy Jean’s Pies, it just doesn’t get any sweeter.


A Brand Baked to Perfection


Just like handcrafting pies, building a brand from scratch is a labor of love.

With some hard work and a little elbow grease, Peggy Jean’s Pies now has the brand and website of its dreams. Web traffic and online orders have increased, and the mother-daughter co-owners couldn’t be happier.



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