The BOLD Academy

 

Task

A group of amazing women in the Columbia area came to us with a vision and a goal: to support, nurture, and enhance the leadership skills of girls of color in Columbia through a one-of-a-kind summer camp. They needed a name, brand, and website to communicate their vision to the world. 

Answer

We developed the Black & Brown Opportunity, Leadership and Development Academy's name and messaging to express power through purpose and inspire girls to be BOLD in pursuing their futures. With an energetic brand, and a website that captured attention, The BOLD Academy was poised for success.

Results

In the academy's first year, they succeeded in attracting exactly the enrollees, mentors, and community support they strived for. Since that first year, there has been a steady increase in applications and they have secured grants to keep their funding. Talk about BOLD results.

 

 
 
 

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